Everyone learned to love Groupon. That unique company went viral and in a matter of just months, it outpaced the growth of every other company, anytime in history. Problem is that Groupon was private and only set its sites on the public markets once it had reached blockbuster status. That left a lot of investors feeling like they missed out on a great ride.
So you have to be excited when you learn that LiveDeal, a Nasdaq-listed company (NASDAQ:LIVE), recently announced on its website that it is deploying a social media marketing service – one with all the appeal of Groupon, but the unique feature of delivering exceptional local deals as they happen. It’s more than just a twist on a great idea; it’s revolutionary!
LiveDeal’s platform delivers local-based restaurants, getaways, entertainment, and other premium level “deals” to consumers who receive time sensitive offers based on their locality via their mobile phone. This includes the best of restaurants, travel and entertainment in most major U.S. cities.
Consider you are downtown and as you pass by, you receive a message that your favorite lunch spot is offering any meal at 50% off the regular price just for dining there during the next two hours? You can imagine how persuasive and how effective that marketing message could be.
That’s what LiveDeal is bringing to the social and mobile platform.
Why could LiveDeal be a really big deal, really, really fast?
LiveDeal, Inc. is capitalizing on the convergence of three major trends; their new service brings social media, mobile media and localized geo-targeting together in one brilliant new marketing platform.
The growth of social media is astounding, and with good reason. Facebook, despite its current woes has connected more people than populate several large countries and was valued at over $100 billion for a time.
Couple that trend with the growth of mobile media, which is exceeding all other marketing channels, and you have a super powerful formula.
If it LIVE grows at even one-tenth the pace of Groupon, it will be one of the most successful companies in the social media sector and a real value for investors who got on board early to make sure they caught this one before it took off.
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