Bullish options flow was detected in APRN stock on January 14, 2020.

On January 13, 2020, Blue Apron introduced Game Day Party Eats, a full meal that includes all of the food needed to host an unforgettable, stress-free, and delicious game day party. The Game Day Party Eats box includes five dishes—each inspired by a classic Southern tailgate and created for sharing—as well as step-by-step recipes and hosting tips from chefs in the Blue Apron test kitchen.

Blue Apron Game Day Party Eats Box (Photo: Business Wire)

The menu, which serves six to eight, includes:

  • Creamy Kale Dip with Pita Chips & Crispy Onions
  • Cajun Shrimp Lettuce Cups with Jalapeño Crème Fraîche
  • Pimento Cheese Flatbread with Prosciutto & Marinated Shallot
  • Deviled Eggs with Hot Sauce & Pickle Relish
  • BBQ Chicken Sandwiches with Apple & Cabbage Slaw
  • The Game Day Party Eats box also includes a “Party Playbook” with chef tips on how to prepare and sequence each dish.

“Our Game Day Party Eats box is your playbook to host the perfect party for the big game. We designed each recipe with ease in mind to take the stress out of hosting and, as is true with all Blue Apron recipes, we added our touch to classic meals,” said John Adler, VP of Culinary, Blue Apron. “The meal is inspired by popular Southern foods such as deviled eggs and barbeque, with a special twist on each recipe so hosts can be the ‘MVP’ of their game day party.”

The Game Day Party Eats box is $99.99 with free shipping and available to order now through January 22 on the Blue Apron Market for delivery by January 31, just in time for the weekend of the big game.

On December 17, 2019, Blue Apron (NYSE: APRN) announced a new collaboration with the American Diabetes Association® (ADA) as part of its commitment to meeting a wide variety of household preferences and addressing the growing number of consumers interested in healthy lifestyles. Blue Apron will introduce diabetes-friendly recipes that meet ADA’s Nutrition Guidance by emphasizing fresh produce and lean protein while reducing added sugar, creating a wholesome selection of meals approved by the nutrition experts at the ADA. Beginning December 30, Blue Apron will feature at least two diabetes-friendly recipes every week on its Signature Two-Serving menu and recipes will be regularly incorporated on its Four-Serving Menu starting next year.

Blue Apron “Diabetes-Friendly” Spicy Salmon & Orange Relish with Salsa Verde Couscous (Photo: Business Wire)

“For many people living with diabetes, knowing what to eat is one of the most challenging and critical parts of their diabetes management,” said Lauren Grosz, Executive Director, American Diabetes Association. “We are excited for our new collaboration with Blue Apron and this exciting opportunity to show that “diabetes-friendly” meals can be exciting.”

The new diabetes-friendly recipes include meals such as: Spicy Salmon & Orange Relish with Salsa Verde Couscous and Quinoa & Vegetable Fried Rice with Sunny Side-Up Eggs & Peanuts, available to order starting now through Blue Apron’s website and mobile app.

“We are pleased to collaborate with the ADA to offer new diabetes-friendly recipes that appeal to so many consumers, including over 30 million people living with diabetes in the U.S. and those interested in general health and wellness,” said Linda Kozlowski, CEO, Blue Apron. “This collaboration is one part of our commitment to offering diverse and delicious meals that suit a wide variety of lifestyles and health preferences without sacrificing flavor. Our recipes, whether diabetes-friendly, carb conscious, or plant-forward, are nutritious options you truly want to eat.”

In addition to the new diabetes-friendly meals, Blue Apron expanded its Signature Two-Serving menu nationally to offer 11 recipes each week including a broader selection of recipes that cater to a healthy lifestyle and a variety of dietary preferences. The new recipes include labels such as “Vegetarian”, “Carb Conscious”, “Plant-Forward”, “Mediterranean,” and “500 Calories or Less”, making it easier for customers to find and select recipes for a healthy lifestyle. At least half of the recipes Blue Apron offers each week on its Signature Two-Serving plan will feature one or more of these labels, as part of its ongoing commitment to delivering balance and discovery––through a variety of ingredients, cuisines, preparation times, and meals that range from nutritious to more indulgent.

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